Usually, businesses stick with their brand, and they have to. If you are an established business, your customers associate your company...

Google is now the dominant search engine. Everyone who wants visibility on the internet needs to be on Google. The hospitality industry...

There are many ways by which hoteliers can generate additional revenue. Promoting events in hotels is one of them. Event management is a...

Every hotel has two types of guests - new customers and repeat customers. The former are those whom the hotelier has to gain while repeat...

The Hospitality Industry is quite competitive, with the target audience demanding more from the hotels. For example, even budget...

If you are a traveller, you have some expectations regarding hotel amenities. Certain offerings are certain offerings that are non -...

Reputation is everything for hotels. The whole hospitality industry revolves around reviews. You must have had conversations with your...

Technology has changed the way hotels acquire bookings. With the advent of online bookings, hoteliers have more options for converting...

Marketing campaigning strategies need to be calibrated to catch up with the ever-dynamic hospitality industry. With the advent of digital...

Hotel Booking Engine is a tool that allows direct reservations to be made for the property. With the resurgence of direct bookings,...

There have been messaging apps, such as BBM, Facebook Messenger, Hike and more. However, only WhatsApp remains the dominant player. So...

Future-proofing The hospitality industry is one of the most competitive and dynamic industries out there. Constantly evolving with...

If you are in the hospitality industry, you will be familiar with the term ‘Channel’. This word has many meanings, however, in the hotel...

The hospitality industry is all about providing the best hotel guest experience to the customers. In fact, being a diverse and dynamic...

Before we talk about how to increase OTA Bookings, let us tell you a story. A Hotelier named Raj wanted to start a hotel. He tried to...

OTAs and hotels have a rivalry that has existed since the dominance of the internet. The digital revolution has shaped the entire...

The hospitality industry is all about dealing with various types of guests. We all know that without guests, the hotel will not get...

For any business, evaluation and analysis are integral to any exercise. Without it, one will not understand where the business is...

Before you start a business and after, you need to identify and forecast where your business will go. Demand Forecasting is the heart of...

Every business works on the principle of demand and supply. Demand is the collective want of the market, while supply is the collective...